Rada Home Parties!

Home Parties are a fun way to educate a group of people about Rada Cutlery and make some extra money through the party orders. This section will help you learn the basics of offering Rada Home Parties as part of your Rada Reseller business and help you decide if this opportunity is right for you.

How it works

You sign up as a Rada Cutlery Reseller to sell via Rada Home Parties. To get started you need to provide a copy of your sales tax permit (available through your state department of revenue). The minimum order is only $75 and you can order as often as you want. You also are able to choose to sell from inventory at fairs, shows, etc.


Your Profit Quick Facts

  • You purchase products at wholesale prices, about half of the price in the Rada Cutlery catalog.
  • Your Host receives free and discounted merchandise based on the amount of Regular Price Sales at the party. Guests can qualify for half-price items depending on their regular price purchases.
  • Your profit is approximately 38% to 44% for the Host and Guest orders (not including Guest half price items where you break even while providing the Guest an incentive to place a larger order with you).
  • The Annual Volume Purchase Discount program provides you the opportunity to reduce your wholesale prices by 2% to 10% based on your annual purchases.

Ordering Quick Facts

  • Your Guests place their orders using the Order Taker. Your Host places their order on the Host Order Summary. After the party, you’ll simply compile everything and place your order with Rada Mfg. Co.
  • You can find the details of the ordering process on the Reseller Order Form. If you order using the website, you can enter each Order Taker without the added hassle of tallying how many of each item is needed.
  • On the Reseller Order Form you will find your wholesale pricing. The minimum order is only $75. You will need to provide a sales tax permit with your first order (available through your state department of revenue).

Financial Overview

Host Rewards

To encourage Hosts to do parties (after all, without Hosts there would be no Home Parties!) you’ll offer free and discounted Rada Cutlery products based on how many sales you receive at their party. The Host Rewards are outlined in the chart below and on the last page of the Recipe Selection Guide.

Regular Party SalesHost Free Items (per catalog price)Additional Purchase Discount
$1,000$24525%
$900$21025%
$800$17520%
$700$14520%
$600$11515%
$500$8515%
$400$6510%
$300$4510%
$200$4510%

Regular party sales over $1,000 earns 25% free items for the host.

Guest Rewards

Our Home Party system also provides party guests with the opportunity to purchase items at half price when they hit a minimum regular price purchase as outlined in the chart below. These incentive prices encourage guests to order more items with you which means increased profit for your business. The guest incentives information is printed on the Rada Home Parties Order Taker as well.

Regular Price PurchasesHalf-Price Reward
$4000 — $75001 knife OR utensil (R or W item numbers)
$7501 — $110002 total knives OR utensils (R or W item numbers)
$11001 +3 total knives OR utensils (R or W item numbers)

Your Home Parties Sales Profit!

Your overall profit for Home Party sales will fall between 38% and 44% (as shown in the chart below). Shipping costs are not included in the model below, but we provide a place on the Order Taker where guests can help pay a portion of that cost. You’ll find that in the U.S. a simple $2 or $3 will cover shipping for the order.

Consultant Profit Model

Regular Party SalesWholesale Product Cost Approx 50%Regular Party Sales ProfitConsultant Cost of Host Free ItemsYour Consultant Gross Profit $Your Consultant Gross Profit %
$1,000$500$500$122.50$377.5037.8%
$900$450$450$105.00$345.0038.3%
$800$400$400$87.50$312.5039.1%
$700$350$350$72.50$277.5039.6%
$600$300$300$57.50$242.5040.4%
$500$250$250$42.50$207.5041.5%
$400$200$200$32.50$167.5041.9%
$300$150$150$22.50$127.5042.5%
$200$100$100$12.50$87.5043.8%
NOTEIf your Host purchases additional items using their extra discount, you’ll receive extra profit not included in the chart below.

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